Faction Collective's
Ski freerideSki alpinisme
Thursday, September 30, 2021

Faction Collective's "Roots" Trailer


 Julbo teamed up with Faction for its third feature-length film, Roots, uniting a star-studded team of skiers who, together, uncover the foundations of freeskiing.

Featuring #JulboAthletes Sam Anthamatten and Antti Ollila, Roots takes us on a journey through the vibrant spectrum of freeskiing in the backcountry of the Dolomites, spinning park laps in Ruka, and exploring the mythic peaks surrounding Verbier. 


Antti Ollila | Cyrius

Antti Ollila was born in 1994 in Rovaniemi, Finland, a city north of the Arctic circle. Before becoming a professional freestyle ski-rider, Antti played a number of sports such as cross country, soccer and ice hockey. He told us that he “practiced anything I could try but at one point skiing took over.”

He discovered skiing on a little ski hill located 5 minutes away from his home. “It’s a tiny hill, maybe 200 meters high,” he recalled. Since the very beginning freestyle has been his focus. His only motivation was “doing and learning new tricks. I learned everything pretty much on my own. Before 12, I sometimes attended a ski club once or twice a week to have a session with a coach, but since then I have been on my own or with friends. Being coached is not for me.”

Once Antti graduated from the ski hill near his house, he took his talents to the big stage and competed in slopestyle and big air at two X games (2014 and 2015) and in the Sochi Olympics in 2014. In 2016, he realized the competition world wasn’t for him. “Competition skiing became a little stale and not that creative” Antti said, “It was not interesting for me anymore. I have been competing less and less over the years and don’t do any slopestyle anymore.” 

Antti Ollila is a new member of the #Julboathlete team, and uses the Cyrius Goggles. “I feel that I am really part of the family. What I need is gear that performs well in all conditions and also looks good, and that’s what I get from Julbo. With REACTIV goggles like the Cyrius, I don’t need more than one lens when skiing because the lenses adapt to changing light conditions. I haven’t seen a product like this before.”

Antti Ollila's Review of the Cyrius Goggles


Sam Athamatten

Sam Athamatten | Aerospace

Samuel Anthamatten, born in 1986 in Zermatt, Switzerland, is a freeride skier, but he calls himself a “mountain guy.” “It is what shaped me and my career,” he says. Since a very young age, Samuel has enjoyed exploring the mountains. At first he went with his parents and siblings, Simon, Martin and Marillia, while hiking on weekends, then solely with his brother Simon who has always been his mentor. “He was my driving force. When I was 10, Simon was getting into climbing and he needed somebody to belay him. I could barely handle a rope, but I was his only companion, so I had to do it.”

Skiing has always been part of his life. He started when he was only 3 years old in front of the house, and practiced it during his entire childhood. “It was the activity of the weekends and of Wednesday afternoons” he says. At that time, he was already jumping everywhere and exploring new terrain. “I wanted to do freeriding without any gear,” he explained.

His skiing career changed in 2010 after a phone call. Nicolas Hale-Woods, the director of the Freeride World Tour Organization offered him a wild card to compete in the Freeride World Tour. The year after, during his first season, he finished second overall and even won on the Olympic stage in Sochi “It was a big change for me because I saw the potential I had in skiing. It’s when I changed to become a professional freerider.” He used the competition as a springboard for his skiing career, allowing him to launch into the ski scene while still practicing alpinism on the side. “It was natural to combine both: competitions were over at the end of March, beginning of April. I still had two months to do very good skiing in the mountains.”

Today, he is still in Zermatt and considers it home. “I can go out of my house, and I have thousands of kilometers of terrain to run or bike; it's super accessible to ski, mountaineer, climb, and paraglide.” In the summer months, Samuel serves as a guide. During the winter season, he dedicates all his time to skiing and to video projects. “During summer, I reflect on what I did and what’s possible to do next season”. Since he ended his career at the Freeride World Tour, he has been featured in a number of sport documentaries. “I can show my region, tell the story of an expedition, and travel around the globe,” he says of his documentary work.

Samuel has been an instrumental part of the #julboathlete team and, as he says, is “proud to have been on the team for almost 15 years. It is a super cool collaboration. The products are super good, quality is there. I can go climbing, skiing, biking, and paragliding, with super good protection. Julbo has a huge history in sunglasses, and they are one of the best.'' He also explained that “in a lot of my activities, I am exposed to danger and I cannot allow myself any mistakes. You need the best gear on the market, and I really think I have that with Julbo. The consumer wants the same goggles for all winter, but the sunlight is not the same in December compared to March or April. So, with Julbo you have one goggle that is super adaptable to all conditions thanks to REACTIV lenses.” 

Samuel Anthamatten’s favorite goggle is the Aerospace, because of its Anti-fog technology thanks to the Super Flow System. When Samuel is climbing the highest peaks in Zermatt, he needs goggles that won’t fog up, which is why the Aerospace is his go-to. 

- Featured Products -

Film Premieres

- October 2nd - Annecy, France 

- October 5th - Salt Lake City, UT

- October 6th - Boston, Mass 

- October 6th - Fort Collins, CO

- October 7th - Tampere, Finland

- October 7th - Cincinnati, OH

- October 8th - Boise Premiere, ID



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